SANTA ROSA, Calif., April 3 /PRNewswire-FirstCall/ -- Automotive pioneer ZAP (PCX: ZP; NYSE Arca: ZP) announced today that it will be launching its automotive marketing campaign by rallying across the USA, starting April 4 at its headquarters in California, traveling across the country to attend the New York International Auto Show, and back again, all to raise awareness about advanced technology vehicles.
ZAP recently reported that the Smart Car Americanized for ZAP -- the most fuel-efficient all-gas turbo in the country -- has received the regulatory green light through its registered importer to allow for the distribution of the Smart ForTwo Coupe and Cabriolet in the USA. ZAP has commenced auto sales through its authorized and licensed ZAP dealers throughout the country and is now seeking a select group of dealers to expand its business plan marketing micro-cars.
WHAT: Cross-country rally of the Smart Car Americanized for ZAP, the
most efficient all-gas turbo in the country
WHEN: Rally begins April 4 (See ZAPblog at
http://www.zapworld.com/blog for updated schedule and route),
New York International Auto Show April 14-23, return trip
begins April 25
New York Media Availability - Tuesday, April 18th, 11 AM
WHY: Fuel-efficient micro-cars -- common around the world -- are now
available in the USA via ZAP at a time of record gas prices
WHERE: From ZAP Headquarters in Santa Rosa, California to The New York
International Auto Show, at the Jacob Javits Convention Center
in New York City (http://www.autoshowny.com/)
Rally to proceed across the Southern United States, schedule
and checkpoints subject to change; see ZAPblog at
http://www.zapworld.com/blog for updated schedule and route
New York Media Availability - Tuesday, April 18th, 11AM at the
New York International Auto Show, the Jacob Javits Center Inner
Roadway (http://www.autoshowny.com/)
WHO: Eclectic group of men and women, ages 22 to 66
VISUALS: Demonstrations and test-drives of ZAP micro-cars available by
appointment to the media.
INFO: Rally Contact: Alex Campbell, (707) 525-8658 x 241,
ZAP has been a leader in advanced transportation technologies since 1994, delivering over 90,000 vehicles to consumers in more than 75 countries. The Smart Car Americanized by ZAP currently complies with regulatory requirements in all states except California and four other states. ZAP is not affiliated with, or authorized by, smart gmbh, the manufacturer of Smart automobiles, or the smartUSA division of Mercedes-Benz LLC, the exclusive authorized U.S. importer and distributor of those vehicles. For more information, visit http://www.zapworld.com/.
Cautionary Statement
This press release contains forward-looking statements. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of the Company's products, increased levels of competition for the Company, new products and technological changes, the Company's dependence on third-party suppliers, intellectual property rights, and other risks detailed from time to time in the Company's periodic reports filed with the Securities and Exchange Commission.
