Unparalleled Multimedia Information for Hispanics across the US
ImpreMedia, the number one Hispanic news and information company in the U.S. in online and print, announced that all of its properties will publish a comprehensive, multimedia package covering the new Arizona law SB1070 beginning today, Sunday, July 25, 2010.
The Support Our Law Enforcement and Safe Neighborhoods Act also known as SB 1070, takes effect July 29, 2010 and has sparked national controversy and debate.
"There is both information and misinformation about Arizona SB 1070. As a trusted source, we feel it is important to provide the Hispanic community with a clear explanation about the law, the impact on our community and what to do if you encounter yourself faced with the law," stated Hilda Garcia, VP of Multi-platform News and Information. "Beyond that there is a human element; how it has affected people as individuals and families. We put a face and a voice to the people the law impacts."
The multimedia package is available on all of ImpreMedia's digital properties allowing Hispanics across the nation access to the information. The coverage includes the impact and effects on Latino families, immigration, security and the economy. It features videos, slideshows, testimonial, statistics, a chronology of the law and a forum where people can voice their opinion about the law. Special coverage will also be published in ImpreMedia's newspapers, starting today and continuing throughout the upcoming weeks.
Starting on Sunday, July 25, 2010 the coverage can be found at:
www.laopinion.com/arizona-sb1070
www.eldiariony.com/arizona-sb1070
www.laraza.com/arizona-sb1070
www.rumbonet.com/arizona-sb1070
www.elmensajero.com/arizona-sb1070
www.laprensafl.com/arizona-sb1070
www.hoynyc.com/arizona-sb1070
www.impre.com/arizona-sb1070
About ImpreMedia
ImpreMedia (http://www.impremedia.com) is the No. 1 Hispanic News and Information Company in the U.S. in Online and Print. ImpreMedia's multi-platform offerings range from Online to Video, Widgets, Social Media, Mobile, Audio and Print and encompass 97 products on 7 platforms, including the portal www.impre.com and its McClatchy partner. 31% of all U.S. Hispanic adults use an impreMedia network product. The network is also the nation's largest Hispanic newspaper publisher with newspapers in the top 7 U.S. Hispanic markets, reaching 16 markets total and representing 61% of the U.S. Hispanic population. Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York. ImpreMedia portals and publication websites are: www.impre.com, www.imprerewards.com, www.lavibra.com, www.impreautos.com, www.laopinion.com, www.eldiariony.com, www.hoynyc.com, www.laraza.com, www.laprensafl.com, www.elmensajero.com, www.rumbonet.com, www.vistamagazine.com, and www.contigola.com.
ImpreMedia, LLC was formed in 2004 as the first ever national Spanish-language print and digital news and information company in the United States targeting the growing Hispanic population. ImpreMedia originally combined the forces of La Opinión and El Diario/La Prensa, the leading Spanish-language daily newspapers in Los Angeles and New York. ImpreMedia is backed by a private investment group led by Clarity Partners, Halyard Capital, ACON Investments, and the Lozano family. Clarity Partners is a private equity firm based in Los Angeles, managing over US$1 billion and focused on the media, communications, and business services sectors. Halyard is a private equity firm based in New York, with over $600 million of capital under management focused on investing in education, information and marketing Services, communications and media companies. ACON Investments is a diversified private equity firm based in Washington, D.C., with more than $400 million of capital under management. ACON has portfolio investments in the United States, Latin America and Europe. The Lozano family originally founded La Opinión, and have owned and/or operated La Opinión for almost 85 years.
Contacts:
ImpreMedia LLC
Mary Zerafa, 213-896-3600 or 562-754-2500
mary.zerafa@impremedia.com
