Federated Media Publishing (FM) today announced prestigious additions to the confirmed speaker list, as well as corporate sponsors for the upcoming 2008 Conversational Marketing Summit NY: New Brand Way. CM Summit is a two-day event that brings together a who's who in the digital media industry for a high-powered discussion on the issues, lessons, and opportunities found at the intersection of brand marketing and conversational media.
Corporate sponsors of the conference include Dell, Intel, Verizon, American Express OPEN, About.com and Campfire Media. In addition to the newly-confirmed speakers listed below, the agenda includes industry luminaries such as Beth Comstock, chief marketing officer at General Electric and Rich Silverstein, co-chairman at Goodby Silverstein & Partners.
What - CM Summit New York: New Brand Way
When - June 9-10, 2008
Where - Ritz Carlton Battery Park, New York, NY
Register - Early bird pricing expires May 2: http://www.federatedmedia.net/events/cmsummit
"CM Summit is right around the corner and I can't wait to dig into the important issues we intend to tackle," said John Battelle, Federated Media founder and emcee of the CM Summit. "We're seeing incredible momentum building behind the event. The knowledgeable speakers we've been able to bring together are a testament to the importance and urgency of the industry-wide issues and topics being covered."
CM Summit offers sessions including keynotes, case studies and panel discussions on topics central to the growth of the digital media industry including marketing in social media, integrated advertising campaigns, online brand engagement, conversational media metrics and reporting, and the current and future value of conversational media. These topics will be explored in sessions such as Brands as Content, On Brands and Porkbellies, Brands on Social Networks, the Client of the Future, and much more.
"We're proud to sponsor such a game-changing event," said David Veneski, digital campaigns manager, Intel. "We sponsored and attended the inaugural CM Summit and came away energized and excited by the quality of the discussions, the real world acumen of the speakers and the incredibly knowledgeable audience."
Additions to the speaker list include:
- Henry Blodget Co-Founder, CEO, Editor in Chief, Silicon Alley Insider
- Beth Comstock, Chief Marketing Officer, General Electric
- Louis Giagrande, Online Marketing Manager, Samsung Electronics
- Darren Herman, Group Director of Digital Media, Media Kitchen
- Mark Kantor, Co-founder, Graffiti
- Jason Kilar, CEO, Hulu
- James M. Lamberti, Senior Vice President, Search and Technology, comScore
- Andrew Markowitz, Director, Digital Marketing & Media, Kraft Foods Inc.
- Daina Middleton, SVP, Director Sunao Customer Insight, Marketing Analytics, Emerging Trends, Moxie Interactive
- Martin A. Nisenholtz, SVP, Digital Operations, The New York Times Company
- Michael Osborne, Vice President of Sales, Bazaarvoice
- Jon Raj, Chief Digital Officer, OMD
- Joanna Shields, President, Bebo
- For the full list, please go to: http://www.federatedmedia.net/events/cmsummit-speakers
About Federated Media
At FM, we believe great voices attract great audiences. We're in the business of supporting those voices by connecting them to great marketers, as well as providing a suite of services that let authors focus on what they do best: make compelling media. In so doing, we are creating federations of respected voices that prosper on their own terms. Current federations include Sports, Technology, Automotive, Business & Marketing, Media & Entertainment, Video Gaming, Graphics Arts, News 2.0, Mobile, Lifestyle and Parenting. For more information, please go to http://www.federatedmedia.net.
Product and service names mentioned herein are the trademarks of their respective owners.
