CAMPBELL, Calif., Sept. 22 /PRNewswire/ -- 6Connex, a wholly owned subsidiary of Design Reactor, announced that DuPont , a global science-based products and services company, leveraged its virtual experience technology to host the "DuPont Sustainable Packaging Exchange." During this global on-line event the winners in the 21st DuPont Awards for Packaging Innovation were honored.
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Attendees to this previously face-to-face industry event chatted with experts, networked with industry colleagues and explored digital booths featuring new environmentally-friendly packaging solutions, -- all from the comfort of their offices and homes.
For DuPont, using this new technology enabled the business and provided a reduced environmental impact platform for more effectively delivering information on its new sustainable packaging solutions. Over 400 attendees spent an average of 52 minutes, listening and networking for in-depth learning.
"Virtual technology marketing solutions provide immediate benefits relative to lower travel costs, expanded global reach and reduce carbon footprint," notes Rosanne Miller, DuPont Performance Materials Marketing Communications Leader. "As an industry leader, we chose the 6Connex Virtual Experience Platform because of its social engagement features that created an accessible and highly informative experience for our customers and partners."
"We're pleased to help DuPont deliver important new information in an important new way," adds 6Connex CEO Kevin Carbone. "It's very gratifying to have a global provider of science-based solutions recognize the eco-friendly benefits of our Virtual Experience Platform as a way to extend its communications. It's a relationship that makes sense on a number of levels."
In addition to promoting, building, and hosting the event, 6Connex managed custom graphics design, placement, and timing in the exhibit halls and lobby.
"Sustainability is a critical global issue," continues Rosanne Miller. "More than ever, it's important for companies to practice what they preach about the environment. Our customers and partners look for it and expect it. We constantly look for new ways to carry innovation to the market. And in this case, the medium was definitely part of the message."
To visit the Responsible Innovation Now virtual event, go to: http://performancematerials.veplatform.com/ About 6Connex
6Connex, a wholly owned subsidiary of Design Reactor, is the pioneer of virtual experience technology marketing solutions. Our Virtual Experience Platform enables businesses and individuals to connect and engage virtually anytime and anywhere using a dimensional environment-like architecture for B2B or B2C social networking whether it's as a tradeshow, event or conference, and beyond. 6Connex has developed award-winning, results-oriented virtual technology marketing solutions for industry leaders such as Cisco, DuPont, HP, Intel and Procter and Gamble. Visit http://www.6connex.com/ for more information.
About DuPont
DuPont is a science-based products and services company. Founded in 1802, DuPont puts science to work by creating sustainable solutions essential to a better, safer, healthier life for people everywhere. Operating in more than 70 countries, DuPont offers a wide range of innovative products and services for markets including agriculture and food; building and construction; communications; and transportation.
Press Contact: Jill Sugita-Hulme 6Connex 408.341.1202 jill.hulme@6connex.com
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CONTACT: Jill Sugita-Hulme of 6Connex, +1-408-341-1202,
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Web Site: http://www.6connex.com/
