A Long-Form Leader Brings Direct Response Marketers Media That Make Them Money.
A lot of big names in the direct response industry like to boast they've been part of the game since the beginning, but when you're the company who's been around long enough to have snagged the URL www.DRTV.com, you just might have a few more bragging rights on your side.
Cannella Response Television, founded in 1984 amid the birth of the infomercial itself, touts itself as the DRTV expert with low rates and high-profile media availability. With a distinct expertise in long-form that comes from unparalleled history and experience within the industry, Cannella knows what works for DR marketers.
"We're the longest-standing infomercial company out there. We have 30 years of experience, and we're really an innovator in the industry," says Robert Medved, CEO of Cannella Response Television. "Our roots show that we really gave birth to the infomercial industry and we've continued down that path."
The Direct Response Marketing Alliance (DRMA) Spotlight appears monthly in Response Magazine. Read the complete DRMA Spotlight of Cannella Response Television, written by Jackie Jones, here.
Contacts:
Direct Response Marketing Alliance
Jackie Jones
Senior Editor
714-338-6760
jackiejones@questex.com
