CUPERTINO (dpa-AFX) - Apple Inc. (AAPL) has several hundred employees working towards creating an Apple-branded electric vehicle. The project, code-named 'Titan,' initially is working on the design of a vehicle that resembles a minivan, the wall Street Journal reported citing people familiar with the matter.
The Journal said that Apple executives have flown to Austria to meet with contract manufacturers for high-end cars including the Magna Steyr unit of Canadian auto supplier Magna International Inc.
The paper stated that Apple's industrial design team is staffed with several people who have experience at European auto makers. Last year, Apple hired Marc Newson, a famous industrial designer and close friend of the company's design guru, Jony Ive. In the past, Newson created a concept car for Ford Motor Co.
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