INDIAN WELLS, CA -- (Marketwired) -- 12/02/15 -- The Association of California Water Agencies (ACWA) today presented its Huell Howser Best in Blue Award to the Dublin San Ramon Services District for its innovative water conservation outreach program.
The award was presented during the annual ACWA Fall Conference & Exhibition in Indian Wells, where more than 1,600 local water officials are gathered through Friday for programs and panel discussions on California's critical water issues. Dublin San Ramon Services District was among five finalists for the award that honors stellar communications and outreach programs developed and run by California water agencies.
"Dublin San Ramon Services District's public outreach campaign is an excellent example of the innovative conservation campaigns water agencies throughout California have launched during this multi-year drought," ACWA President John Coleman said. "The district executed a hard-hitting conservation campaign across numerous media channels and launched popular recycled water fill stations that captured intense media buzz. The lines at these events were a testament to the fact that solid outreach garners solid public participation."
Other finalists for this year's award were:
- Desert Water Agency for its "Check Yourself, Check Your Water Use" campaign, which included targeted workshops for industry groups, associations and others that offered audience-specific water-saving tips.
- Rancho California Water District for its "Managing Water Demand at the Customer's Fingertips" campaign, which put water consumption data into people's hands in near real-time.
- Sonoma-Marin Saving Water Partnership with its "There's a Drought On. Turn the Water Off" campaign. The partnership utilized on-the-ground, face-to-face outreach events as one avenue to explain the intricacies of water conservation.
- The City of Santa Cruz Water Department for its "Help Out - We're in a Drought" campaign that tapped into the city's strong activist culture. Local residents received information at bookmobile stops, food pantries, grocery stores and churches. "Rationing 101" community meetings also were held.
ACWA is a statewide association of public agencies whose 440 members are responsible for about 90% of the water delivered in California. For more information, visit www.acwa.com.
Contact:
Lisa Lien-Mager
Director of Communications
916/441-4545
530/902-3815 (cell)
