Global Bluetooth Beacon Devices Market 2016-2020 - Growing Privacy Concerns Among Consumers - Research and Markets

DUBLIN, July 8, 2016 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Bluetooth Beacon Devices Market 2016-2020" report to their offering.

The report forecasts the global Bluetooth beacon devices market to grow at a CAGR of 222.8% by volume during the period 2016-2020.

To calculate the market size, the report takes into account the shipments of Bluetooth beacon devices worldwide for the following segments:

• Retail (hypermarkets, supermarkets, department stores, discounters, specialty stores, and cash-and-carry stores)
• Non-retail (sports, manufacturing, telecommunications, airlines, IT, logistics, hospitality, health, and wellness)

According to the report, a key growth driver is the increasing use of beacon devices in organized retail. Hypermarkets, supermarkets, department stores, discounters, specialty stores, and cash-and-carry stores are the formats that fall under organized retail. This classification is based on the size of the stores. Among these formats, hypermarkets and supermarkets are the most prominent users of Bluetooth beacons.

Retailers can also be classified as Tier-1, Tier-2, and Tier-3 retailers, based on the annual revenue generated. Tier-1 retailers are those with annual sales of more than $1 billion. Tier-2 retailers generate annual sales in the range of $500 million to $1 billion while Tier-3 retailers have annual sales below $500 million. Tier-1 and Tier-2 retailers are the leading users of Bluetooth beacons.

Further, the report states that one challenge that could restrict market growth is the growing privacy concerns among consumers.

Key vendors:

• PLUS Location Systems (BlueCats)
• Blue Sense Networks
• Estimote
• General Electric
• Gelo
• Glimworm Beacons
• Kontakt.io
• Onyx Beacon
• PayPal
• Sensorberg
• Qualcomm (Gimbal)
  

Key Topics Covered:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Market segmentation by end-user

PART 07: Geographical segmentation

PART 08: Key leading countries

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

PART 15: Analyst insights

PART 16: Appendix

PART 17: About the Author

For more information visit http://www.researchandmarkets.com/research/2tbdp4/global_bluetooth

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