The "Belgium Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook): Spend Analysis by Digital/e-Gift Card, Retail Corporate Consumers, Top Retailers, Distribution Channel, Occasions, and Demographics Jan 2021 Update" report has been added to ResearchAndMarkets.com's offering.
The gift card industry in Belgium has recorded subdued growth in 2020. The publisher expects a bounce back towards end of Q1 2021. Impact on gift card sector due to socio-economic environment driven by the COVID-19 outbreak has been much less than overall gifting industry. This also means that gift card penetration in Belgium will increase more than previous forecast.
The broader growth in the gift card industry has been supported by growing popularity of digital gift cards. Another factor that is driving the growth of the gift card market in Belgium includes the corporate acceptance of the gift card. In particular, players are focusing on offering value added solutions to increase market share in corporate segment. In Belgium, Monizze is one of the leading third party players in the gift card industry that provides gift vouchers to employers and individuals. Monizze offers 3-in-1 card that contains 3 extra-legal benefits (meal, eco and gift vouchers).
Apart from this, the ability to buy bitcoins using Amazon and other gift cards are also likely to boost the growth of the gift card market in the country. There is growing usage of gift cards as a way to trade in bitcoins. Some of the key players that offer gift cards for buying cryptocurrencies include paxful.com and bit4coin.net.
The gift card industry in Belgium is expected to grow by 10.5% on annual basis to reach US$ 1448.2 million in 2021. Despite near-term challenges in 2021, medium to long term growth story of gift cards in Belgium remains strong. The gift card industry in Belgium is expected to grow steadily in H1 2021 and record a strong growth in H2 2021. The growth momentum is expected to continue to grow over the forecast period, recording a CAGR of 7.8% during 2021-2025. The gift card market in the country will increase from US$ 1310.6 million in 2020 to reach US$ 1958.9 million by 2025.
This report provides a detailed data centric analysis of gift cards and corporate incentive cards market along with consumer behaviour and retail spend dynamics in Belgium. With over 200 KPIs at country level, this report provides comprehensive understanding of gift and incentive card market dynamics.
Scope
Total Spend on Gifts in Belgium
- By Consumer Segment (Retail and Corporate)
- By Product Categories (13 Segments)
- By Retail Sectors (7 Segments)
Gift Card Market Size by KPIs across Consumer Segments in Belgium
- Gross Load Value
- Transaction Value
- Unused Value
- Average Value Per Transaction
- Transaction Volume
- Average Value of Card Purchased
- Number of Cards
Gift Card Market Size by Consumer Segment in Belgium
- Retail Consumer
- Corporate Consumer (Small Scale, Mid-Tier, Large Enterprise)
Digital Gift Card Market Size in Belgium
- By Retail Consumer
- By Retail Purchase Occasion
- By Corporate Consumer
- By Corporate Purchase Occasion
- By Company Size
Gift Card Market Size by Retail Consumer in Belgium
- By Functional Attribute
- By Occasion
- Festivals Special Celebration Days
- Milestone Celebration
- Self-Use
- Other
- Value by Purchase Channel
Gift Card Spend by Consumer Behavior and Demographics in Belgium
- Consumer Purchase Behaviour
- Gift Card Buyer by Age Group
- Gift Card Buyer by Income Level
- Gift Card Buyer by Gender
Gift Card Market Size by Corporate Consumer in Belgium
- By Functional Attribute
- By Occasion
- Employee Incentive
- Sales Incentive
- Consumer Incentive
- By Scale of Business
- Budget Allocation Trend for 2021
Gift Spend by Product Categories (Split by Retail and Corporate Consumers) in Belgium
- Food Beverage
- Health, Wellness Beauty
- Apparel, Footwear Accessories
- Books Media Products
- Consumer Electronics
- Restaurants Bars
- Toys, Kids, and Babies
- Jewelry
- Sporting Goods
- Home Kitchen Accessories Appliances
- Travel
- Entertainment Gaming
- Other
Gift Card Spend by Retail Sector (Split by Retail and Corporate Consumers) in Belgium
- Ecommerce Department Stores
- Restaurants Bars
- Supermarket, Hypermarket, Convenience Store
- Entertainment Gaming
- Specialty Stores
- Health Wellness
- Travel
Gift Card Spend by Distribution Channel (Split by Retail and Corporate Consumers) in Belgium
- Gift Card Online Sales
- Gift Card Offline Sales
- 1st Party Sales
- 3rd Party Sales
- Sales Uplift
Closed Loop Gift Card Market Share by Key Retailers. Key Retailers Covered Include:
- Etn Franz Colruyt NV
- Delhaize Group Sa
- Aldi Group
- Inter Ikea Systems BV
- Blokker Nederland BV
For more information about this report visit https://www.researchandmarkets.com/r/fk834j
View source version on businesswire.com: https://www.businesswire.com/news/home/20210308005394/en/
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